Dongfeng Liuqi: Pa Long Cummins M7C Shenzhen test marketing


As the country's first truly high-speed logistics vehicle, Balong Cummins M7C is in the trial sale stage. Only the Shenzhen area is piloted by Che Zhicai, and it sells 20 vehicles in one month. It has to be said that Dongfeng Liuqi’s high-end heavy truck hits the ball with heavy fists and makes an extraordinary effort.

The Balong Cummins M7C introduced by Dongfeng Liuzhou Automobile Co., Ltd. has a clear market positioning. It faces the demand for logistics vehicles that are currently booming in China, especially high-speed logistics vehicles, which are rarely produced by domestic manufacturers. Dongfeng Liuzhou quickly opened this market with its high-quality products, cooperating with dealers, and supporting with strong after-sales services.

The excellent results obtained during the trial sales period have given Dongfeng Liuzhou confidence to increase. January 25, 2013, Pa Lung Cummins M7C officially listed in Shenzhen, Dongfeng Liuzhou close partner dealer Che Zhicai company in Shenzhen specifically held a grand listing for its launch. The conference invited relevant leaders of the Shenzhen Trailer Transport Association. The general managers of major logistics companies and the captains of transport teams of several logistics companies participated in the conference. At the meeting, not only did Dongfeng Liu Auto's leader introduce the overall situation of the product to the customer, but also specially invited the technical person in charge of Cummins, the engine manufacturer of this car, to explain the characteristics of the engine. The Cummins engine is indeed one of the biggest selling points of the M7C. After two years of repeated training and verification by Cummins, this engine has become more suitable for China's road transport. Electronically controlled silicone oil fan, wet cylinder liner design, fuel injection system upgrade, EBP fuel-saving switch, four-valve technology and other measures to achieve 100-kilometer oil consumption 0.5-1l less than the competition for fuel-efficient effect. At the same time, with the economical efficiency of 105 km/h, the lightweight characteristics of the vehicle's weight of 8.18 tons, the reliable quality of 800,000 km without major overhaul, and the safety guarantee of the German TÃœV certification quickly conquered the guests. According to the organizer, five companies at the launch of the listing conference signed a contract to purchase cars.

In addition to powerful products, Pa Lung Cummins M7C second shot is its strong after-sales service support. They proposed to the consumers a 36-month unlimited mileage warranty for the entire vehicle, which is also the longest warranty period for similar products. Commitment to consumers that the task will be completed within a limited time period of the warranty, and if delayed, the user will be compensated according to the 500/day standard. The first domestic company to launch a new car to take care of all free policy. Creatively launched 24 hours a day, 365 days a day emergency rescue, complaints, consulting, return visits. Such a heavyweight after-sales policy provides consumers with the assurance that it is not a one-for-one guarantee, but it is a guarantee at any time. It is no wonder that although the Balong Cummins M7C has not been on the market for a long time, many companies will quickly make purchase decisions.

Cooperating with vendors is another key to the success of Pa Lung Cummins M7C. Pa Lung Cummins M7C in Shenzhen, the main dealer car color company said that relying on the Dongfeng Liu Auto's large platform, they are doing a good job in sales channel construction, market promotion, but also uphold all of Liuzhou Automobile's customer-centric production Sales concept. They not only configured a customer return visit team for Balong Cummins M7C, but also listened to customer feedback at any time, and worked closely with Dongfeng Liuzhou's technical team to do after-sales service work.

According to reports, in order to save customers time and improve the efficiency of car use, Che Zhicai Company took the initiative to provide first-home service.

The automotive products competition is a comprehensive strength, from technology to products, from production to sales, from after-sales service to customer feedback collection, just after the release of the Baron Cummins M7C are doing their best, because of its extraordinary shot, the future is even more worthwhile look forward to.



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