China's electric tools are fully oriented towards high production and high quality

In general, China's power tools have a large gap between the product technology level and the foreign counterparts, mainly due to poor product appearance, monotonous appearance, unreliable quality, high-frequency squeaks, and unit weight output. Low, electromagnetic compatibility does not meet the requirements.

Undoubtedly, China has become a tool-manufacturing country, and it is currently working hard to improve quality. The industry adopts advanced technology, advanced equipment, and advanced technology in a comprehensive manner. The industry-wide product standards are equivalent to adopting ISO international standards. What is more important is that international exchanges between industries have become more frequent, and the quality of the leaders and managers of all enterprises has been comprehensively improved, becoming a tool of our country. The new impetus for the continued development of the industry. While seeing statistics on the import and export of the tool industry in 2011, Zhou Jihua, secretary general of the Tool Hardware Branch of China National Hardware Association, made no secret that China’s tool hardware status was further established in 2011.

According to customs statistics, in 2011, the export value of tool hardware was 10.606 billion U.S. dollars, a year-on-year increase of 26.7%. Among them, small-sized power tools were US$2.614 billion, up 22.3% year-on-year; sawing products were US$1.212 billion, up 24.9% year-on-year; measuring tools were US$897 million, up 50% year-on-year; and garden tools were US$563 million, up 16.8% year-on-year. The pliers category was US$608 million, an increase of 28.3% year-on-year; the spanners category was US$607 million, an increase of 24.1% year-on-year; and the kit tool was US$431 million, an increase of 15.9% year-on-year.

In terms of product imports, the annual value of imports was US$5.166 billion, an increase of 21.9% year-on-year. Among them, the measuring tool was 2.673 billion U.S. dollars, an increase of 26.4% year-on-year; the small-sized electric tools were 433 million U.S. dollars, up 16.1% year-on-year; the wrenches were 118 million U.S. dollars, up 2.6% year-on-year; the saws were 234 million U.S. dollars, up 35.3% year-on-year; The kits were US$40 million, an increase of 53.8% year-on-year; the pliers category was US$36 million, an increase of 28.6% year-on-year; and the gardening tools were US$0.049 billion, a year-on-year increase of 28.9%.

It is not difficult to find from customs statistics that traditional hand tool products represented by wrenches, pliers, and saws are still favored by overseas buyers, and the long-term growth rate of around 20% also proves that Chinese hand-tool products are taking over. Bigger market space. Exports of small-sized electric tools, gardening tools, and tool kits also increased further, indicating that the demand for such products in major markets in Europe and the United States has not been reduced due to the financial crisis. These products are the main consumers of DIY consumption. What is noteworthy is the import aspect. Although the world’s largest wrench and pliers manufacturing companies are almost all in China, the import volume of these two types of products has reached nearly 150 million U.S. dollars; the measurement products are even more so, although there are Oriental Seiko, Great Wall Seiko, etc. A group of leading enterprises led the large-scale production enterprises in Zhejiang Province. In 2011, the export of measuring tools was US$897 million, a growth rate of 50%, while imports reached US$2.673 billion, maintaining a high growth rate of 26.4%, and the measurement of single product trades. The deficit reached 1.776 billion U.S. dollars, which is also rare in the entire hardware industry.

Some people in the industry believe that although China is the world’s largest hand tool production base, most of the export tools are OEM-based. Many products are actually produced by domestic companies. After the purchase of the famous brands, they are sold back to the domestic market. Therefore, domestic tool companies urgently need to make more efforts in brand building and channel construction, to avoid the emergence of production companies to make hard money, and high profits for the foreign brands to earn the embarrassing situation. When discussing this issue, Wang Qiuqin, secretary general of the Jinhua Tool Hardware Industry Association, said that in 2011 Jinhua’s tool manufacturing companies are basically producing at full capacity. Enterprises generally report that orders cannot be made, and they want to expand the production scale but are subject to recruitment difficulties. . But even so, the profit level of the production enterprises is still very low. Except for a few big companies that can achieve profits of 20%, most companies' profits are below 10%. A problem that tool business owners generally reflect is that the Heat has been working in the air for a year, but not much money has been made. The reason,

Or because the price of a product cannot be sold, more often it is competing at a low level of homogeneity. Lack of brand awareness and influence, lack of domestic and international market sales channels, making most companies lack of pricing power and market control, can only wait for dinner to wait for orders. Of course, these are not achieved overnight. It may take quite a long time to realize. We hope that our production companies can realize this problem as soon as possible and gradually improve. Wang Qiuqin said.

Some people in the industry believe that our company is still winning by volume when it exports. The increase in sales actually does not bring about an increase in the profit rate. It is entirely dependent on the increase in the number of export products, which may become a constraint on the development of the industry. Hidden danger. In particular, the competitiveness of Taiwan’s tools and Indian tools in the international market has also caused great pressure on our companies.

Zhou Jihua said: I think there is no hidden danger. In the past many years, the development of China’s tools has been very healthy. The high-speed, continuous, steady improvement in quality and market share have been expanding year by year. It is due to the rapid growth of the Chinese tool industry that led to the Western tool manufacturing industry. The year-by-year contraction. Of course, there is competition in the Chinese tool industry, such as India, or will the Chinese tool not become a volley of roses? In the future, as long as China's tool development maintains the current momentum of development and is not eager to go forward and steadily advance, it will certainly be able to achieve the goal of a tool-building power.

The insulation structure of China's power tool products is E-class, and now we have begun to study the B-series series of electrical insulation materials and improve the insulation class. Although computer-aided design (CAD) has been applied in some enterprises, it has not yet been popularized in the industry. The research on ergonomics, the application of electronic technology, the study of large-capacity rechargeable batteries, the development of fast chargers, the study of the selection of insulation structures, the study of the selection of working parameters, the study of transmission structures and the design of moldings were carried out earlier in the world. And has been widely used in power tools.