The World's Most Ethical Businesses: Who & Why

Believe it or not, there are companies out there that stand by unwaveringly moral business practices. Their daily operations are grounded in ethics, and they manage to run smoothly largely due to transparency and honest communication. Some focus on sustainable energy, while others are deeply committed to workers' rights. What ties them together is their steadfast dedication to doing things the right way—no shortcuts allowed.

These trailblazers treat their workforce fairly, respect the planet, and often lead the charge in innovation. Without further ado, here are some of the standout examples we admire.

Patagonia

Yvon Chouinard, after years spent climbing mountains and surfing, founded Patagonia in 1973. What began as a small outdoor clothing company has grown into a billion-dollar enterprise, but its core values remain unchanged. For Patagonia, sustainability isn’t just a buzzword—it’s everything. From pioneering fabrics like recycled nylon to ensuring fair labor practices throughout their supply chains, they set the standard for ethical business.

Recently, Patagonia announced that their upcoming swimwear line will be the first ever to achieve 100% Fair Trade Certification. Their mission statement says it all: “100% for the Planet.” They’re not just leading the pack—they’re showing others the path forward.

Ford Motor Company

Founded in 1903 by industrial visionary Henry Ford, this Michigan-based automaker may be a household name, but did you know they’re ahead of the curve when it comes to environmental responsibility? With over 201,000 employees worldwide, Ford has consistently demonstrated leadership in eco-friendly innovation.

Back in 2004, they became one of the first companies to introduce a hybrid electric vehicle to the market. Way before that, in 1997, Ford was already developing plug-in vehicles, positioning themselves as pioneers in reducing reliance on fossil fuels. For eight consecutive years, Ford has been recognized as one of the World’s Most Ethical Companies by the Ethisphere Institute. Whether through their progressive anti-harassment policies or cutting-edge green tech, Ford proves that profitability doesn’t have to come at the expense of ethics.

Natura Cosméticos

Brazilian beauty giant Natura Cosméticos stopped animal testing way back in 2003 and has since joined the ranks of B Corps, a global certification program for socially and environmentally responsible businesses. Not only are they a major player in the cosmetics industry—recently acquiring The Body Shop and owning Australian skincare brand Aesop—but they’ve also long prioritized environmental concerns.

Established in 1969 by Luís Seabra, Natura Cosméticos shows that it’s possible for a globally successful brand to thrive while staying true to its environmental ethos. Their commitment to sustainability remains as strong today as ever.

IKEA

As Swedish furniture giants, IKEA embodies minimalist Scandinavian design and ethical business practices alike. From sourcing sustainably harvested wood to adhering to rigorous standards in their supply chain, IKEA sets the bar high when it comes to environmental responsibility.

Almost half of their wood comes from certified sustainable forests, and 100% of their cotton is sourced under the Better Cotton Initiative. Additionally, they enforce a zero-tolerance policy regarding child labor and collaborate with organizations like UNICEF and Save the Children to promote awareness. Whether you're furnishing your home or simply browsing, IKEA offers a guilt-free shopping experience.

LUSH

Since its founding in 1995, LUSH has earned a reputation as an eco-conscious powerhouse, advocating tirelessly for animal rights and forest preservation. All their products are cruelty-free and made without palm oil. In 2016, proceeds from their “Hands of Friendship” soap initiative totaled £246,000, benefiting a charity aiding Syrian refugees.

Even their packaging reflects their environmental values—they pioneered the solid shampoo bar and currently recycle 90% of their materials, aiming to reach 100% recyclability soon. We share their vision and applaud their efforts.

Innovation in sustainability continues to grow, and we’re thrilled to see so many businesses embracing renewable energy sources like solar power. If you’re considering making the switch to solar, feel free to reach out to us at 0800 112 3110 or submit an inquiry online. Together, we can create a cleaner future.